Chery Gelar Pop Up Showroom di Tujuh Kota Indonesia

Kunta Bayu Waskita

Editor:

  • Gerai-gerai itu akan fokus mengenalkan produk Tiggo Pro Series.
  • Pop Up Showroom merupakan respons Chery terhadap antusiasme masyarakat Indonesia atas kehadiran Chery Tiggo 7 Pro dan Tiggo 8 Pro.
  • Selama dua bulan Pop Up Showroom, Chery Sales Indonesia menawarkan paket penjualan.

SKOR.id – Setelah meluncurkan Chery Tiggo 7 Pro dan Chery Tiggo 8 Pro, PT Chery Sales Indonesia langsung melakukan langkah strategis untuk memperkuat jaringan penjualan.

Mereka membuka Pop Up Showroom bersama jaringan diler di tujuh kota besar yaitu Jakarta, Depok, Tangerang, Bekasi, Sidoarjo, Surabaya, dan Pontianak.

Chery menyatakan, Pop Up Showroom di pusat perbelanjaan itu dibuka selama dua bulan mulai 21 November 2022. Gerai-gerai itu akan fokus mengenalkan produk Tiggo Pro Series.

Shawn Xu, President Director PT Chery Sales Indonesia dalam siaran resminya Kamis (1/12/2022) menjelaskan mengenai konsep Pop Up Showroom ini.

"Pop Up Showroom merupakan respons Chery terhadap antusiasme masyarakat Indonesia atas kehadiran Chery Tiggo 7 Pro dan Tiggo 8 Pro,” ujar Shawn Xu.

Chery Tiggo 7 Pro dan Tiggo 8 Pro sendiri sudah diluncurkan secara resmi di Indonesia pada 23 November 2022.

Menurut Shawn Xu, hadirnya Chery di pusat perbelanjaan dalam format Pop Up Showroom juga merupakan salah satu implementasi prinsip dasar customer value Chery.

“Yaitu ingin memberikan kemudahan untuk dijangkau oleh konsumen,” ujar Shawn Xu.

Pop Up Sshowroom Chery berlangsung serentak di beberapa Mal di Indonesia, masing-masing:

  • Pondok Indah Mall 1 (Jakarta)
  • Mall Kelapa Gading (Jakarta)
  • Lippo Mall Puri (Jakarta)
  • Supermall Karawaci (Tangerang)
  • Trans Studio Mall Cibubur (Cibubur)
  • Margocity Mall (Depok)
  • Summarecon Mall Bekasi (Bekasi)
  • Pakuwon Trade Center (Surabaya)
  • Lippo Mall Sidoarjo (Sidoarjo)
  • Ayani Mega Mall (Pontianak)

Produk yang ditawarkan antara lain Chery Tiggo 7 Pro dengan harga mulai Rp368.500.000 hingga Rp 433.500.000, dan Rp 518.500.000 hingga Rp 548.500.000 untuk Tiggo 8 Pro.

Dian Fardiansyah, Head of Sales Regional 1, PT Chery Sales Indonesia menuturkan, selama dua bulan Pop Up Showroom, pihaknya menawarkan paket penjualan.

“Paket ini sangat menguntungkan bagi para calon konsumen Chery, yaitu paket bunga 0 persen untuk 6 bulan atau 1 tahun," ujar Dian.

“Program ini bekerja sama dengan para partner finansial resmi kami,” ia menambahkan.

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Source: Chery Indonesia

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