Sempat Terputus, Kerja Sama Nike dan Mendiang Kobe Bryant Berlanjut

Krisna Daneshwara

Editor:

  • Kerja sama antara Kobe Bryant dan Nike berlanjut.
  • Hal tersebut diumumkan oleh sang istri, Vanessa Bryant, belum lama ini.
  • Nike akan menyumbangkan pendapatan bersih produk Kobe Byant untuk yayasan milik keluarga Kobe Bryant.

SKOR.id - Produksi sepatu Nike untuk Kobe Series, yang banyak digemari oleh pencinta basket di dunia, dipastikan bakal berlanjut. 

Kepastian ini didapat setelah keluarga mendiang Kobe Bryant sepakat untuk melanjutkan kerja sama dengan perusahaan berlogo swoosh itu.

Perpanjangan kerja sama tersebut diumumkan langsung istri sang mendiang, Vanessa Bryant, beberapa waktu lalu. 

Sebagai catatan, kerja sama Nike dan Kobe Bryant pernah selesai pada akhir 2020. Vanessa mengumumkan tak akan memperpanjang.

Tapi, ibu empat anak itu tampaknya mengurungkan niat tersebut sebab Nike Kobe Series terbukti banyak digemari pemain, baik profesional maupun pehobi.

Salah satu buktinya, sampai sekarang, Nike Kobe Series merupakan sepatu yang paling banyak dipakai oleh pemain NBA.

"Kami senang mengumumkan kerja sama dengan Nike berlanjut. Saya bangga sepatu suami saya masih jadi yang paling banyak dipakai," katanya.

"Permintaan sepatu Nike Kobe di seluruh dunia pun sangat tinggi. Dengan ini, fans akan bisa mengakses seluruh produk Kobe dan Gianna  (Bryant)," imbuh Vanessa.

Hebatnya, 100 persen pendapatan bersih dari produk Kobe dan Gianna akan disumbangkan ke Mamba & Mambacita Sports Foundation (M&MSF).

Yayasan ini didirikan keluarga mendiang Kobe Bryant usai meninggalnya sang legenda dan anaknya, Gianna Bryant, dalam kecelakaan helikopter akhir Januari 2020.

Tak hanya itu, Nike dan keluarga Kobe Bryant juga bekerja sama untuk membangun akademi basket di Souther California.

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Source: Instagram

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